Terms and Conditions

Chelsea & Edmond’s
Baking for Better Salvation Army Donation Drive

Please see below our terms and conditions and watch this space for more ways to donate.


  • These terms and conditions relate to the Chelsea & Edmond’s Baking for Better Salvation Army Donation Campaign (“Promotion”). Information on how to participate in the Promotion is deemed to be acceptance of, these terms and conditions.

  • The Promoter is Goodman Fielder New Zealand Limited of 2/8 Nelson Street, Auckland 1010 (the "Promoter")

  • The Promotion commences at 12.01am on 23 August 2021 and closes at 11.59pm on 31 October 2021 ("Promotional Period"). Donations received by way of SMS outside of the Promotional Period will not be accepted.

  • The Promotion is open to individuals only (businesses are excluded). who are New Zealand residents (Eligible Participant). Employees of the Promoter and any agency involved with this promotion and the immediate families of such employees, are not eligible to participate.

  • All Chelsea Sugar and Edmonds Baking products are eligble products (Participating Promotional Products).

  • The Participating Promotional Products must be purchased at a Participating Store. Participating Stores are:

    • Countdown

    • Super Value

    • Fresh Choice

    • New World

    • Pak n Save

    • 4 Square

    • All other independent supermarkets who stock Edmonds Baking and Chelsea Sugar products

To participate:

  • To participate in the Promotion, the individual must:

    • Purchase any Participating Promotional Product from a Participating Store in the Promotional Period; and

    • Text the last 4 digits of the product barcode to 341 (Entry).

  • The Promoter will donate $1 from every Entry message received during the Promotional Period to the Salvation Army, up to the value of $80,000.

  • Only one Entry per phone number per day will be accepted, regardless of the number of Participating Products purchased.

  • The Entry must be received within the Promotional Period to be classified as valid.

  • Standard text message charges apply for every Entry. These are at the cost of the participant and the Promoter has no liability or responsibility with respect to such charges.

General Terms

  • The Promoter reserves the right to change these terms and conditions without prior notice.

  • Unless expressly stated in these terms and conditions, all other expenses are the responsibility of the Participant including all text and data charges incurred when participating in the campaign and all other adjacent elements of the campaign.

  • The Promoter reserves the right to validate any Entry received by an Eligible Participant. In the event that such proof is not provided by the Eligible Participant or is not reasonably acceptable to the Promoter, then that Participant shall forfeit their donation.

  • The Promoter may disqualify (a) any Entry the Promoter deems invalid and (b) any Eligible Participant who tampers with the donation process, submits an entry not in accordance with the terms and conditions, breaches these terms and conditions, or who has, in the opinion of the Promoter, engaged in conduct which is unlawful, improper, fraudulent, misleading, deceptive or generally damaging to the goodwill or reputation of the Promoter or Promotion.

  • The Promoter is not responsible for any problems or technical malfunction of the text mechanic.

  • The Promoter assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorised access to, or alteration of entries.

  • If for any reason the Promotion is not capable of running as planned for reasons including infection by computer virus, bugs, tampering, unauthorised intervention, fraud, technical failures or any other cause beyond the control of the Promoter, which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Promotion, the Promoter reserves the right in its sole discretion to cancel, suspend or modify the Promotion.

  • The information collected about Eligible Participants in the course of the Promotion has been requested to enable the Promoter to conduct the Promotion in accordance with these Terms and Conditions (including publicity), and for promotional purposes. All personal information collected will be in accordance with the Goodman Fielder Privacy Policy which can be found here: http://goodmanfielder.com/privacy-policy/.

  • The Promoter takes no responsibility for lost, damaged, misdirected, late or illegible Entries that for whatever reason, are not received by the Promoter or are incomplete.

  • The Promoter shall not be liable for any loss or damage whatsoever which is or may be suffered (including but not limited to indirect or consequential loss) or for personal injury which is or may be suffered or sustained, in connection with participation in the promotion or accepting any prize, except for any liability which cannot be excluded by law.

  • To the maximum extent permitted by law, the Promoter and its related companies shall not be liable for any loss, damage, or personal injury whatsoever by or to any person in connection with the Promotion.